Bachelor of Science (BS) in Business Administration BS (BA)

Program Overview

The BS (BA), also known as the BBA program, stands as one of the pioneer flagship undergraduate programs of the Department of Management Sciences established since early 2000. This program provides students with a comprehensive exploration of business administration, blending a holistic perspective with methodological insights. Throughout the course, there is a strong emphasis on enhancing students' personal development and refining their communication skills.

At CUI, we hold the expectation that our students not only possess a thorough understanding of essential and current business concepts and practices but are also capable of analytical and innovative thinking. Most importantly, they should be adept at judiciously applying their knowledge in practical scenarios, whether as entrepreneurs or in professional contexts post-graduation.

Our BBA program encompasses 132 credit hours and covers a wide array of course modules spanning major areas of business administration. As per the recent Higher Education Commission undergraduate policy, BS (BA) program now includes 12 modules of general education modules like natural sciences, psychology, English Report Writing etc., 20 core business modules,4 interdisciplinary subjects and internship as well as final year capstone projects. Furthermore, CUI offers a diverse selection of 8 elective courses, allowing our students the freedom to choose according to their interests and aspirations. If you're seeking high-quality business education at an exceptionally affordable price, consider CUI's BBA program.

The BBA Program is focused on five major areas of specializations;

  • Marketing
  • Accounting & Finance
  • Human Resource Management
  • Supply Chain Management
  • Entrepreneurship

Program Objectives

The objectives for this degree program are to:

  • To equip students with skills, attributes, leadership, and entrepreneurial qualities that the society needs. Besides they could also excel in their immediate career paths and attain advancement in their respective careers.
  • Making students capable to identify, formulate, and solve business problems using appropriate methodologies and tools.
  • Imparting knowledge on the deep cross functional integration of organization and its contribution towards value delivery network.
  • To develop well informed ethically aware professionals who could contribute positively to the community.

Program Learning Outcomes:

PLO1-Business Knowledge: Demonstrate effectively practicing of overall functional business knowledge and ability to identify and interpret essential business concepts, principles and skills.

Acquire awareness of global diverse perspectives and understand the theory, operations, and challenges of global business. 

Understand computer-based information systems and able to use end-user computing tools and infrastructures to apply and interpret functional business knowledge.

PLO2- Leadership Skills Demonstrate leadership and communication skills; Understand the importance of teamwork and group dynamics in achieving organizational goals and demonstrate ability to work effectively in teams; communicate professionally in all means of expression

Demonstrate the ability to identify and evaluate relevant information for decision-making and make usage of diagnostic thinking skills, analytical techniques to assess the information and solve problems in the environment.

Demonstrate the ability to investigate complex business problems in a methodical way in the field of accounting, marketing, and management by including literature survey, design and conduct of business research, analysis and interpretation of data, and synthesis of information to derive valid conclusions

Understand computer-based information systems and able to use end-user computing tools and infrastructures to apply and interpret functional business knowledge.

PLO3- Entrepreneurial Acumen Demonstrate the understanding of entrepreneurship and its application in recognizing and exploiting opportunities and further developing new opportunities; to secure and manage financial resources.

Demonstrate leadership and communication skills; Understand the importance of teamwork and group dynamics in achieving organizational goals and demonstrate ability to work effectively in teams; communicate professionally in all means of expression

Demonstrate the ability to identify and evaluate relevant information for decision-making and make usage of diagnostic thinking skills, analytical techniques to assess the information and solve problems in the environment.

Demonstrate the ability to investigate complex business problems in a methodical way in the field of accounting, marketing, and management by including literature survey, design and conduct of business research, analysis and interpretation of data, and synthesis of information to derive valid conclusions

PLO4-Business Ethics & Responsibility Demonstrate an ability to understand the impact of business solutions in societal and environmental contexts and demonstrate knowledge and need for sustainable development.

Scheme of Studies

Program(s)

under

review

Number of semesters

Course category

Number of

courses in

program

Credit hours

BS (BA)

8

General Education

12

30

Core Discipline

20

60

Elective

08

24

Interdisciplinary

04

12

Internship

01

03

Capstone Project

01

03

Total

46

132

The link for BS (BA) scheme of studies can be accessed via the link below

http://cuonline.comsats.edu.pk/publicaccess/SearchSchemeofStudiesTentativePrintable.aspx?ProgramID=71&SessionID=46&DepartmentID=4

Minimum Duration

  1. Number of years: 04
  2. Number of Semesters: 08

Maximum Duration

  1. Number of years: 06
  2. Number of Semesters: 12

Admission Process and Entry Requirements

  • Prospective students need to register for preferred offered program through link http://admissions.comsats.edu.pk and submit soft copies of required documents.
  • Intermediate or equivalent with minimum 50% marks, from an accredited institution. NTS with 50% marks as per CUI policy.
  • Test and Score: NTS-NAT test score with minimum 50% marks.

Employment Opportunities

  • Corporate sector
  • Public Sector
  • Finance Sector
  • Development Sector
  • Entrepreneur
  • Consultancy

Contact Details

Admission Office

Faculty Block II Ground Floor, COMSATS University Islamabad, Islamabad

Telephone: +92-51-9247000 +92-51-9247002 +92-51-9049802

Email: admissions@comsats.edu.pk

Department of Management Sciences

Program Officer: Mr. Shujaat Ali Bahadar

Telephone: +92-51-90496061

E-mail: ugoffice.dms@comsats.edu.pk

Salient Features:

  • More than 80 full time faculty members
  • 47 permanent PhD faculty members with specialization in Finance, Marketing, SCM, HRM from renowned universities around the world.
  • HEC recognized programs (NBEAC)
  • Wide range of specialization in Marketing, Entrepreneurship, Tourism & Hospitality, Supply Chain, Accounting & Finance, Human Resource Management
  • Aesthetically appealing campus
  • 24/7 Campus-wide WiFi Internet Access
  • One of the best Library facilities in Pakistan
  • State of the art Computer Labs
  • Transportation facilities for Islamabad/Rawalpindi
  • Dedicated Student Café and Service Centre
Get in touch with us
Management Sciences Department
Management Sciences
Academic Block III, CUI
Park Road, Tarlai Kalan,
Islamabad 45550, Pakistan.

Email: admissions@comsats.edu.pk
Tel 1: +92-51-9247000-9247002
Tel 2: +92-51-90495033-5
UAN: +92-51-111-001-007

Contacts
For Programs:

Email: shujaat.ali@comsats.edu.pk

For Inquiries:

Email: imtiaz.ali@comsats.edu.pk

Office: +92-51-90496061

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