Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
Impact of online convenience on generation Z online impulsive buying behavior: The moderating role of social media celebrity
International
,Journal
,Frontiers in Psychology
,2022
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
Determinants of intention to use e-government services: An integrated marketing relation view
International
,Journal
,Telematics and Informatics
,2022
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
Decoding men’s behavioral responses toward green cosmetics: an investigation based on the belief decomposition approach
International
,Journal
,Journal of Environmental Planning and Management
,2022
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
Determining the influencing factors of biogas technology adoption intention in Pakistan: The moderating role of social media
International
,Journal
,International journal of environmental research and public health 17 (7), 2311
,2020
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
How Big Data Analytics Boosts Organizational Performance: The Mediating Role of the Sustainable Product Development
International
,Journal
,Journal of Open Innovation: Technology, Market, and Complexity 6 (4), 190
,2020
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
Determining the Influencing Factors in the Adoption of Solar Photovoltaic Technology in Pakistan: A Decomposed Technology Acceptance Model Approach
International
,Journal
,Economies 8 (4), 108
,2020
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
An investigation of consumer decision making styles on intentions to purchase energy efficient home appliances in Pakistan
International
,Journal
,International Journal of Economics, Management and Accounting
,2020
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
Consumer Adoption of Online Food Delivery Ordering (OFDO) Services in Pakistan: The Impact of the COVID-19 Pandemic Situation
International
,Journal
,J. Open Innov. Technol. Mark. Complex 27 (1), 1-23
,2021
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
The impact of mall personality and shopping value on shoppers' well-being: moderating role of compulsive shopping
International
,Journal
,International Journal of Retail & Distribution Management
,2021
|
Associate Professor
,
Management Sciences
Department,
Sahiwal
Campus
|
Adoption of green IT in Pakistan: a comparison of three competing models through model selection criteria using PLS-SEM
National
,Journal
,Environmental Science and Pollution Research
,2021
|