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Mohammed,Rabia,Muhammad ''Research on rumors surrounding food safety based on information source differences (a review)'',Food Science and Technology,2022.
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Muhammad,Jamil ,Muhammad ''Determinants of Livestream Shopping Reuse Intention in Social Commerce: Role of Trusting Belief and IT Affordance. '',Journal of Hunan University Natural Sciences,2022.
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Muhammad,Jamil ,Wareesa''Impact of User and SoLoMo Characteristics on SoLoMo Reuse Intention: Theory of Consumption Value. '',Bulletin of Business and Economics,2022.
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Muhammad ,Wareesa,Mazhar ''System vs Consumer Generated Recommendations in E-Commerce Transactions: A Differential, Moderating, and Mediating Perspective. '',Current Psychology,2021.
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Mazhar ,Saliha,Muhammad ''Factors Causing Consumer Resistance to Innovation by Applying Resistance to Innovation Theory. '',International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies,2021.
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Muhammad Ashraf,Jamil Ahmad,Asad Afzal Hamyon''Effects of post-adoption beliefs on customers’ online product recommendation continuous usage: An extended expectation-confirmation model'',Cogent/Cogent Business & Management,2021.
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Yuan He,Muhammad Ashraf,Wareesa Sharif''Impact of system-vs. consumer-generated recommendations on decision factors: A differential, moderating and mediating perspective'',Current Psychology,2021.
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Mazhar Abbas,Saliha Gul Abbasi, Muhammad Ashraf''Factors Causing Consumer Resistance to Innovation by Applying Resistance to Innovation Theory Expectancy Model'',International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies,2021.
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Muhammad Ashraf,Jamil Ahmad,Wareesa Sharif''The role of continuous trust in usage of online product recommendations'',Online Information Review,2020.
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Muhammad Ashraf,Noor Ismawati Jaafar, Ainin Sulaiman''System-vs. consumer-generated recommendations: affective and social-psychological effects on purchase intention'',Taylor & Francis/Behaviour & Information Technology,2020.
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Muhammad,Jamil ,Wareesa''Effects of Post-Adoption Beliefs on Customers’ Online Product Recommendation Continuous Usage: An Extended Expectation-Confirmation Model. '',Cogent Business & Management,2020.
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Muhammad,Jamil ,Wareesa''The role of continuous trust in usage of online product recommendations. '',Online Information Review,2020.
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Wareesa,IWAN TR,Muhammad ''An optimized support vector machine with ringed seal search algorithm for efficient text classification'',Journal of Engineering Science and Technology ,2019.
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Muhammad,Noor,Ainin ''System- vs. consumer-generated recommendations: Affective and social-psychological effects on purchase intention. '',Behaviour & Information Technology,2019.
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Mazhar ,Jamil ,Muhammad ''Diffusion of mobile banking in Pakistan.'',SMART Journal of Business Management Studies,2019.
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WAREESA SHARIF,IWAN TRI YADI YANTO,MUHAMMAD ASHRAF''An optimised support vector machine with ringed seal search algorithm for efficient text classification'',Journal of Engineering Science and Technology,2019.
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Mazhar Abbas,Muhammad Shahid Nawaz,Muhammad Ashraf''Diffusion of mobile banking in Pakistan'',SMART Journal of Business Management Studies,2019.
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Shahid,Muhammad ,Ainin ''Social Media Sentiment Analysis of Consumer Purchasing Behavior vs Consumer Confidence Index'',In Proceedings of the International Conference on Big Data and Internet of Things ,2018.
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Mazhar ,Muhammad ,Jamil ''Is there any ideal place for women workers? Women and glass ceiling: A multi-cultural view. '',Amazonia Investiga,2018.
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Jamil,Muhammad ,Mazhar ''Effect of Debt Overhang on the Development of Heavily Indebted Poor Countries: Debt Laffer Curve Analysis'',Revista Publicando,2018.
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Shahid,Ainin,Muhammad ''Big data social media analytics for purchasing behaviour'',International Journal of Engineering and Technology,2018.
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Shahid,Ainin,Muhammad ''Linking consumer confidence index and social media sentiment analysis. '',Cogent Business & Management,2018.
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Mazhar ,Jamil ,Muhammad ''Innovation Characteristics Creating Hurdles in Acceptance of Technology'',Modern Journal of Language Teaching Methods,2018.
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Muhammad,Jamil ,Mazhar ''Three condensed importance of interfunctional communication for the acceptance of CRM system'',Cogent Business & Management,2017.
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Mazhar ,Jamil ,Muhammad ''The effect of innovation and consumer related factors on consumer resistance to innovation'',Cogent Business & Management,2017.
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Shahid,Ainin,Muhammad ''Does consumer confidence index predict behavioral intention to buy house, vehicle and go for holidays'',8th International Economics and Business Management Conference (IEBMC2017), Malaysia,2017.
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Shahid,Ainin,Muhammad ''Consumer sentiment surveys: Worldwide review and assessment. Big Data Social Media Analytics for Purchasing Behaviour. '',The 7th International Conference on Information Technology and Multimedia (ICIMU 2017), Malaysia,2017.
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Muhammad,Noor ,Ainin ''System Generated Recommendations Vs Consumer Generated Recommendation: A Differential Impact in E-commerce Transactions. '',Pacific Asia Conference on Information System, Malaysia. PACIS2017 Proceeding, AIS e-Library,2017.
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Muhammad,Noor ,Ainin ''Effects of Post-Adoption Beliefs on the Online Product Recommendation Continuance: An Extension of IS Continuance Model. '',Pacific Asia Conference on Information System, Taiwan. PACIS2016 Proceeding, AIS e-Library,2016.
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Muhammad,Noor ,Ainin ''The mediation effect of trusting beliefs on the relationship between expectation-confirmation and satisfaction with the usage of online product recommendation'',The South East Asian Journal of Management,2016.
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Muhammad,Noor ,Ainin ''Impact of Instrumental and Social-Psychological Beliefs on Customer Satisfaction with Online Product Recommendations. '',Asian Journal of Business and Accounting,2016.
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Muhammad,Noor ,Ainin ''The impact of Involvement in CRM Initiative on Inter-functional Integration and Organizational Performance: Evidence from Pakistani Enterprises'',Information Management and Business Review,2015.
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Yu Liu, Muhammad Bashir Khan,Muhammad Ashraf''Customer’s decision and affective assessment of online product recommendation: A recommendation-product congruity proposition'',Frontiers in Psychology,.
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Muhammad Nawaz Akram,Muhammad Sajjad,Muhammad Ashraf''The Impact of Technotressors on Users’ Avoiding Behavior towards SoLoMo Services with the Mediating Role of Anxiety'',Journal of Shanghai Jiaotong University (Science),.
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