Faculty Proflle

Educational Information

Year	Degree	Board / University

2013- 2018	PhD (In Progress)	SZABIST, Islamabad
2013	MS	SZABIST, Islamabad
2020	PhD	Beijing Institute of Technology
2013	MS	SZABIST Islamabad
2020	PhD	Beijing Institute of Technology
2020	PhD	Beijing Institute of Technology, China (AACSB, AMBA, EQUIS)

Academic Experience

From	To	Post Held	Organization

January, 2014	to date	Senior Lecturer	COMSATS University Islamabad
January, 2014	Till date	Lecturer	COMSATS University Islamabad

Publications

Key Publications

Umair Akram,Muhammad Junaid,Abaid Ullah Zafar''Online purchase intention in Chinese social commerce platforms: Being emotional or rational?'',Journal of Retailing and Consumer Services,2021.
Muzhar Javed,Muhammad Waheed Akhtar,Khalid Hussain, Muhammad Junaid''“Being true to oneself”: the interplay of responsible leadership and authenticity on multi-level outcomes'',Leadership & Organization Development Journal,2021.
Muhammad Junaid,Khalid Hussain,Umair Akram''Brand love: the emotional bridge between tourists’ perceived value and well-being'',Asia Pacific Journal of Tourism Research,2020.
Muhammad Junaid,Khalid Hussain,Muhammad Mansoor Asghar''An investigation of the diners’ brand love in the value co-creation process'',Journal of Hospitality and Tourism Management,2020.
Umair Akram,Aisha Rehman Ansari,Guoqun Fu, Muhammad Junaid'' Feeling hungry? let's order through mobile! examining the fast food mobile commerce in China'',Journal of Retailing and Consumer Services,2020.
Muhammad Junaid,Khalid Hussain,Abdul Basit''Nature of brand love: examining its variable effect on engagement and well-being'',Journal of Brand Management,2020.
Khalid Hussain,Fengjie Jing,Muhammad Junaid''The buyer–seller relationship: a literature synthesis on dynamic perspectives'',Journal of Business & Industrial Marketing,2020.
Khalid Hussain,Fengjie Jing,Muhammad Junaid''The dynamic outcomes of service quality: a longitudinal investigation'',Journal of Service Theory and Practice,2020.
Muhammad Junaid,Khalid Hussain,Fujun Hou''Addressing the dichotomy of brand love'',International Journal of Market Research,2019.
Muhammad Junaid,Khalid Hussain,Fujun Hou''One last scuffle before we cherish brand love forever'',International Journal of Market Research,2019.
Muhammad Junaid,Fujun Hou,Khalid Hussain''Reviving consumer-alienation in the discourse of consumers’ negativity'',International Journal of Market Research,2019.
Muhammad Junaid,Fujun Hou,Khalid Hussain''Brand love: the emotional bridge between experience and engagement, generation-M perspective'',Journal of Product & Brand Management,2019.
Junaid, M,et al., ,''An investigation of the diners’ brand love in the value co-creation process'',Journal of Hospitality and Tourism Management,2019.

Conferences

Year	Level	Country	City	Conference

No records to display.

Awards

Year	Awarding Organization	Description

2017	CSC Scholorship

Memberships

From	To	Title	Organization

January 21, 2021	Till date	Researcher	COMEGI, Lusíada University, Portugal

Courses Taught

Type	Title	University

Graduate	Marketing Theory and Practice	CIIT, Sahiwal
Under Graduate	Marketing Planning and Implementation	CIIT, Sahiwal
Under Graduate	Philosophy	CIIT, Sahiwal

Supervisions

Title	From	To	Organization / Institute	Type

The Outcomes of Brand Love: Generation M Perspective	September, 2020	July, 2021	COMSATS University Islamabad, Sahiwal Campus	Research Supervision

Services

From	To	Institute / Organization	Job Specification

No records to display.

Books

Title	Subject	First Author	Second Author	Third Author	Year	Publisher

No records to display.

Fundings

From	To	Type	Title	Source	Amount

No records to display.

Active Collaborations

From	To	Type	Country	Organization

No records to display.

Industrial / Consulting Experience

From	To	Post Held	Organization

Jan 1, 2011	April 30, 2012	Marketing Manager	themissingP _ Islamabad

Extracurricular Activities

Hobbies	Interests

Book Reading, Writing.	Badminton, Table Tennis, Cricket.

Languages and Skills

Languages	Skills

English Urdu Punjabi	.

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Publication Year	Key Publications

1 2021	1 Umair Akram,Muhammad Junaid,Abaid Ullah Zafar''Online purchase intention in Chinese social commerce platforms: Being emotional or rational?'',Journal of Retailing and Consumer Services,2021.
2 2021	2 Muzhar Javed,Muhammad Waheed Akhtar,Khalid Hussain, Muhammad Junaid''“Being true to oneself”: the interplay of responsible leadership and authenticity on multi-level outcomes'',Leadership & Organization Development Journal,2021.
3 2020	3 Muhammad Junaid,Khalid Hussain,Umair Akram''Brand love: the emotional bridge between tourists’ perceived value and well-being'',Asia Pacific Journal of Tourism Research,2020.
4 2020	4 Muhammad Junaid,Khalid Hussain,Muhammad Mansoor Asghar''An investigation of the diners’ brand love in the value co-creation process'',Journal of Hospitality and Tourism Management,2020.
5 2020	5 Umair Akram,Aisha Rehman Ansari,Guoqun Fu, Muhammad Junaid'' Feeling hungry? let's order through mobile! examining the fast food mobile commerce in China'',Journal of Retailing and Consumer Services,2020.
6 2020	6 Muhammad Junaid,Khalid Hussain,Abdul Basit''Nature of brand love: examining its variable effect on engagement and well-being'',Journal of Brand Management,2020.
7 2020	7 Khalid Hussain,Fengjie Jing,Muhammad Junaid''The buyer–seller relationship: a literature synthesis on dynamic perspectives'',Journal of Business & Industrial Marketing,2020.
8 2020	8 Khalid Hussain,Fengjie Jing,Muhammad Junaid''The dynamic outcomes of service quality: a longitudinal investigation'',Journal of Service Theory and Practice,2020.
9 2019	9 Muhammad Junaid,Khalid Hussain,Fujun Hou''Addressing the dichotomy of brand love'',International Journal of Market Research,2019.
10 2019	10 Muhammad Junaid,Khalid Hussain,Fujun Hou''One last scuffle before we cherish brand love forever'',International Journal of Market Research,2019.
11 2019	11 Muhammad Junaid,Fujun Hou,Khalid Hussain''Reviving consumer-alienation in the discourse of consumers’ negativity'',International Journal of Market Research,2019.
12 2019	12 Muhammad Junaid,Fujun Hou,Khalid Hussain''Brand love: the emotional bridge between experience and engagement, generation-M perspective'',Journal of Product & Brand Management,2019.
13 2019	13 Junaid, M,et al., ,''An investigation of the diners’ brand love in the value co-creation process'',Journal of Hospitality and Tourism Management,2019.